Save Her Life & Yours From Breast Cancer


                                    This October for Breast Cancer Awareness month
                                            Zivame in  association with
                      is on a mission to get 1,000 rural women in Trichy screened for
                                                       breast and cervical cancer.

            Join the fight against breast cancer with just a click.
      For every message/tweet from you, one woman in Trichy will be screened for
breast and cervical cancer.

                                                               SAVE A LIFE TODAY
                              Leave a message:
                             On ThunderClapIt: 
#share2care on twitter,  

                                                CHECK YOURSELF. SAVE YOURSELF.
                    98% of women with breast cancer can be saved with early detection.
With these 5 easy steps, you can perform a check on yourself in the comfort of your home. Be sure to be thorough and don’t hesitate to report any irregularities you may                                                          find to the doctor right away.


Step 1

Observe your breasts in the mirror with your shoulders straight and arms placed on your hips.

Here’s what you should look for:
• Abnormal size, shape or colour.
• Any visible distortion or swelling.

If you see any of the following, bring them to your doctor’s attention:
• Dimpling, puckering, or bulging of the skin.
• A nipple that has changed position or is inverted.(pushed inward instead of sticking out).
• Redness, soreness, rash, or swelling.



Step 2 

Raise your arms and look for the same signs.


Step 3

Look for any signs of fluid coming out of the nipples.

Step 4

Feel your breasts while lying down. Use the right hand to feel your left breast and the left hand to feel your right breast. Use a firm, smooth touch with the first few fingers of your hand, keeping the fingers flat and together. Be sure to cover the entire breast from all sides. Use light pressure.

Use medium pressure for tissue in the middle of your breasts. Use firm pressure for the deep tissue in the back. When you’ve reached the deep tissue, you should be able to feel down to your ribcage.


Step 5

Finally, feel your breasts while you are standing or sitting. Many women find it easier to feel them when their skin is wet and slippery, so they perform the check in the shower. Make sure you cover the breast entirely, using the same hand movements in step 4.

                                            Share this page with your friends and
                                              join our fight against breast cancer.



So Long September

September, a month of celebrations, stands witness to a lot of firsts. It started with our début TVC which sparked interest the minute it hit air time. We, the lucky team caught the first glimpse of the quirky advert which carves a niche of its own. Without a single piece of lingerie being displayed and using everyday women instead of models, it makes run-of-the-mill lingerie ads a thing of the past. If you haven’t already caught a peek at it, here’s the link: watch?v=aI50ihdAHfs

Amidst the increasing workload we also had a chance to let our hair down and indulge in some well-deserved fun during our three year anniversary celebrations. It started off with an array of cultural programmes where plenty of hidden talents were unearthed.  An enthusiastic group led by a cheery emcee put together an interesting show which comprised of lively dance performances, sultry-voiced songstresses and much more. The enthralled audience cheered them on and were treated with cake and goodies afterwards.
Just when we thought that the surprises were dwindling, a flash sale was announced much to the delight of all the women. All hell let loose when boxes and boxes of gorgeous lingerie were presented to eager shopaholics. Such a great lingerie haul, we must say! Even a few men were caught getting a hold of the loot. 

As we were getting back to some serious work, yet another surprise made its way into our inbox –   an invite to our official Third Anniversary Celebrations, a Hawain themed party at the Leela. The whole office had a chance to mix, mingle and dance the night away. The high-spirited (note the pun) crowd took to the dance floor like it was second home. A fabulous site wide offer that lasted the whole month and our anniversary campaign Sthree summed it up. We will also be announcing the winners of the campaign in our coming posts, where we got to be a part of some interesting women’s lives. Stay tuned for more!

5 Lingerie Inspirations For The Curvy Chick

Curves are always sexy. If you’re blessed with them, consider yourself lucky because you have the power to turn heads wherever you go. Here’s some inspiration in the  form of songs, for you to help you accentuate those assets and get rid of your reservations while you go lingerie shopping.

Let’s  take  a  look  at some  inspiration 

If you’re a girl who likes rock, then look no further than ACDC’s classic ‘Back In Black’. The age old myth that black always makes you look a size slimmer is quite true. Black lingerie whether it’s lacy, scalloped or with cut-outs is a well-loved cliché. You just have to take the plunge or better yet opt for a plunge bra style. If you’re looking to knock off volume, a black minimiser bra should do the trick in a matter of  seconds.


Bruno Mars is right when he croons you’re beautiful, just the way you are. You’ve just got to learn how to flaunt it, for not everyone is blessed with curves. So make the best of it with a good bra that provides the perfect coverage, spillage is always a big no-no.  Look for bras that give you really good coverage and strut through the day in style. 

Any song with Beyoncé in it will be all about the curves. You deserve to look your best at all times. Why hide your god given gifts? When shopping for a bra always keep in mind the kind of support they offer. A bra that provides the right support also helps contour your curves.  Three sections cups are all the rage right now and are  the perfect pick.

Miss curvylicious Katy Perry’s Firework is a truly inspirational number. It helps you be yourself no matter what. So why are you afraid of prints or colours or lace or for that matter anything? Be yourself and explore the countless options right at your fingertips.  Be bold and have fun!

You’re wondering why this one isn’t a song?  Don’t, because it’s even better. Why don’t you come open the curvaceous closet?  It houses some of the best international award-winning lingerie brands like Anita, Panache and Curvy Kate. The largest Plus Size collection in India with cup sizes from A to K and DD’s galore; we ensure that you’ll never run out of options. So what are you waiting for? Happy shopping!

Look  for The Curvaceous Closet on :